Family Portrait Plans – A Professional Portrait Studio’s Money-Making Idea

What if you took every phone or internet inquiry for a family portrait and converted it to an appointment? What if as a bonus to you and the customer you got them involved for two more appointments? Sound good? Our purpose with this studio promotion is two fold. One, get today’s sitting by being different and offering the great value and service of a Family Portrait Plan. Secondly, future portrait sessions will be committed to our photography studio.

To begin, print up a little certificate booklet containing three certificates each offering an 8×10 portrait and basic sitting. Price this booklet so that you receive the regular price for one session and 8×10 and then add in your basic production costs for the other two sessions and prints. This could just be your cost for the 8×10 prints if you decide to speculate on the additional two session fees. This is now your selling price for the booklet. Please note, your price needs to be a marketing attractive price such as $39.95; $79.95; $89; $49. You get the idea. It also needs to be close to an impulse price where the customer finds it hard not to take you up on your offer.

Now when someone calls shopping for a deal, you have it! Explain you have a special three sitting package that can be used by their family during the next 1-2 years. This could be of the kids, the entire family, mom & dad, grandma & grandpa, the puppy, their senior or a wedding portrait etc. The neat part is that by making the advance purchase they get a super deal. They get three for less than the cost of two. As a “but wait, there is more” offer, explain you have special additional print prices that go along with this plan as an exclusive, “just for them”.

Show the value of your offer by stating the full price of the three portrait sittings and three 8×10 prints. If this customer does any shopping and your competitors all quote the full price for one session, your offer with three portrait sessions for nearly the same price is a tremendous value. Realize that people first calling and asking prices are usually shocked by $100+ quotes for one picture. Everyone will be telling them numbers like this. You will be different because you have not only taken care of this picture opportunity but the other photographic opportunities this customer will need during the next year or two. This will appear as a big savings in this lady’s mind. Of course you need to talk about more than price. Remember this, people buy on emotions, so you still have to get them involved and excited about your photography studio making their picture. Mention all the great memories these portrait sessions will preserve. The great times the family will have enjoying their photographs and memories of their being together. Logic (a sale, good value, service etc.) though keeps this sold and them happy.

Refunds–If someone moves and asks for a refund of the unused coupons they get the costs that the remaining coupons are worth as stated in writing on each coupon. Since you are providing these two sessions for nearly free and the prints are greatly reduced in price this refund would be fairly small but you should state this clearly on each coupon.

What should you do with the extra money for the remaining two coupons, the plan price minus the first session selling price and 8×10 print. You are required to hold this in escrow. Even if you are not in your area required to do so you should. These saved funds will finance the program costs as they occur. You will not be sitting in your studio during a slow season and wondering how you are going to pay for the 8×10 print for a speculative sitting.

Extra Hints–During the first sitting and sales cycle find out for who and when they would like the next portrait taken. Write this down in your card file and remind these people of their need for the sitting. This little step will help you fill in your slow time. Keep track of the extra sales. If someone is a poor additional purchaser you need not be so quick to call the customer for an appointment. For those minimal purchasers you could help reduce costs by grouping sessions and orders on specific days or limiting length of sessions. That is why the coupon mentions no numbers of exposures, only a Basic or Standard Sitting.

Pet Portraits

Our valued pets have become part of our lives and continue to make a difference to our lives. And that is the reason why we capture moments with them such as with the use of imaging or photos so as we can cherish memories with them. However, having your pet shown in oil and canvas can make a whole lot of difference. With pet portraits, you can also have the artist capture the spirit of your pet, whether a dog or a cat or whatever you prefer and stand it on a background to make it more personalized.

Your pet can be drawn life-like on pet portraits with the medium of oil or watercolor. The difference between pet portraits and a digital image is that it its drawn originally by hand, making it more special to celebrate life with them.

If you hire an artist to make your portraits of your pet, you can request to have it framed or not after. Most would leave the framing decision to you as they see it as a personal preference but others can arrange everything for you and you simply enjoy their craftsmanship without too much hassle on your part.

When you hire a professional servicing to make your portraits, it is best that you check their samples. Yet in this field, most service providers have been tested by time and adhere to high quality standards with regards to the material and to the quality of the portrait.

100% handmade, detailed and personal, pet portraits would surely satisfy your taste for a medium to cherish moments and live life with pets regarded as a family member.

Whether you prefer custom drawings, paintings from photos or simply the magic of fine arts, you will not regret choosing fine arts to capture memories of your pet. Much more, it would be a gift to your pet if it is drawn by a prominent painter.

If you want to capture moments with them forever, pet portraits are a good way to show their value. Bring your pet to life in fine art portrait of oil pastel.

Creating Pet Portraits Using the Art of Collage

Many people love to take photographs of their animals, have their pets photographed, or commission an artist to paint a pet portrait from photographs. These are all beautiful ways to create lasting memories of a cherished companion. Having those photographs turned into a unique piece of art takes it all to another level. To accomplish this, I use the art of collage, the technique of cutting small pieces of paper and using them to create a whole new image. And you don’t even have to be a great artist to do it, if you don’t mind getting a bit of an abstract piece in the end.

I like to work from photographs and create my pieces on canvas, but if you are a beginner or don’t have confidence in your artistic abilities, you can take your own photographs, print them out, and then cut and paste pieces of paper over the top of the photograph. The photograph disappears under the emerging work of art. I’ve used that technique with young students who have created some amazing pieces.

With collage, you really can’t make a mistake either, because all you have to do is cut out more pieces of paper and glue them over the mistake. One of the things that I find beautiful about collage is the way that the pieces of paper overlap, creating texture and raised surfaces in the work. You can use any type of paper, but I like to use the paper from high-quality, glossy magazines like National Geographic and Arizona Highways.

The beauty of collage is that you really can use so many different styles and materials. Try adding beads or feathers. I personally like to create realistic images that show you the spirit of an individual animal, but if you really want to go wild, you can try a fun technique called cubomania. Take your photograph, cut it up into small squares and randomly glue the pieces back together. You may not get an actual picture of your pet, but you get a pretty cool piece of art!

When you finish your work of art, you will have to seal the surface and let it cure (completely dry) before framing. I use varnish, added in many layers (drying completely between each layer). The more layers, the more your picture will pop. However, if you don’t want to get fancy, you can just use white glue. To avoid permanent clouding, don’t overbrush. Just brush across once, slightly overlapping the sealant, and let it dry and clear on its own.

A pet portrait made in collage makes a one-of-a-kind gift unlike any other, creating a forever memory of your pet. Of course, collage can be used to create any image, but you want to create something that you love. My passion is animals, so that’s where my creativity takes me.